For the past four years, my company and I have been honored to play a part in educating high school students about the exciting and challenging world of property and casualty insurance. To many teenagers, insurance is not a career field they initially plan to follow. Our industry's reputation remains one (unfairly and incorrectly) of door-to-door sales and boring statistics.
Through engaging speakers teaching regularly in high school classes around South Florida, we are working to encourage students to enter the world of insurance- in whatever capacity excites them. We bring in speakers in areas of insurance with which they may not be familiar. Do they enjoy construction and being out in the field? We explain the excitement and responsibility of a field adjuster: climbing on roofs, measuring and photographing damage, working to help people get back on their feet after a loss. We discuss the role of an underwriter: combing through facts about the house or the individual applying for insurance, and working with outside experts to ensure that the risk is fair for the company. We bring in our marketing manager and social media coordinator: creating logos, designing advertising campaigns, and interacting with media outlets and the press. If criminal justice and law enforcement interests them, we explain the inner workings of our Special Investigations Unit: canvasing neighborhoods, interviewing eye witnesses, investigating a suspicious fire or burglary, and working with the police to secure an arrest and conviction.
In class, we create hands-on learning experiences, not merely lecturing from a podium. Students create their own insurance agency- complete with a logo, tagline, and product areas. They take underwriting challenges, and try to determine if a particular risk will result in a loss later in time. We ask the students to be SIU investigators, and ask us- posing as insureds- questions about a fire that appears suspicious. While opening young minds and eyes to the possibilities of a career in insurance, we hope to bring new talent into an ever-aging industry workforce. As a generation retires from the joys of helping others through insurance, we are in need of new, young personnel to take on the demands of this technology-driven field. Whether in computer and IT, marketing and public relations, customer service, operations, accounting, field adjusting, special investigations, underwriting, product development, human resources, law, or management, the insurance industry has more job openings than it can fill with the current workforce. By enlightening students on the possibilities open to them, we hope to encourage a new generation to take up the torch of service and entrepreneurship through the world of property and casualty insurance.
Stacey A. Giulianti, Esq.
Chief Legal Officer
Florida Peninsula Family of Companies
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